MISSION
MEAT CONFIDENCE. We produce meat made from actual muscle proteins, delivering the same authentic eating experience as traditional meat. Unlike other companies that create meat-like products, our approach uses real muscle proteins for a truly genuine taste and texture.
A solution with ZERO compromise of the epicurean experience, introducing the sun fed Meat Protein known by connoisseurs and chefs alike, to satisfy the savory sensation complexity worthy of an exceptional meat experience.
The Process
Nutrients from the most pure energy source on the planet.We kraft the leanest and cleanest meat and fish products without sacrifice, using sunlight and CO2 (direct from the air) to make nature-identical meat.
WHY
By producing meat decoupled from animal agriculture and exploitation, we empower billions of meat consumers to make healthier, more sustainable choices for both themselves and the planet.
Aviel Even, PhD
Michael Kaholi, MBA
Salam Bashir, PhD
Noa Liraz
Noga Yona
Yochanan Gerber
Yarden Shalev, PhD
Michael Wexler, PhD
Dorien Sagi
Po Bronson
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Jacob Afriat
Matt Toms
Dan Even
Giovanni Battistini
Robert Mercker
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